logotype design - scrib

Scrib word in black appearing on a white background. The tiddle of the I jumps to the end of the word and becomes a red dot.

brief

Create a logotype design for a chosen business sector.

introduction

The goal of the project was to choose a sector in which a logo will be developed as well as the expansion of the brand. The category I chose was the stationery sector. More specifically, a brand which offers quality and unique stationery to elevate the consumers office experience and lifestyle.
person writing on a notebook
two buisiness cards showing the two sides of the scrib branding, one in pattern the other for information
circular logo for scrib attached to a wall.

approach

Stationeries can be enjoyed to elevate your writing and drawing experience. Inspiration was taken from the word scribble, the act of drawing and writing which are essentials to the use of stationery. Additionally, to put emphasis on the name “Scrib”, the punctuation mark of a period was added to bring importance to the brand and a recall to the end of a written phrase.
sunshine
beige notebook with red band, logo on the bottom left

OUTCOME

I was quite happy with the outcome of the logotype and especially it’s application throughout the products. The end result is able to stand strong on it’s own, as well being able to use it in parts.